Aurium – India’s Modern Jewelry House Born from 40+ Years of Craftsmanship
Aurium is India’s new-age jewelry brand built on a legacy of over four decades of fine craftsmanship. What began in a family workshop — shaping gold, silver, and precious stones by hand — has today evolved into a brand that blends heritage, innovation, and emotional storytelling.
At Aurium, jewelry is not just an accessory.
It is art you wear — crafted with intention, shaped by emotion, and designed for those who value meaning as much as beauty.
Our Legacy – A Family Craft Honed Over Generations
Aurium’s roots lie in a traditional artisan family known for its precision and mastery in jewelry manufacturing.
For 40+ years, this craft has been passed down with devotion, forming the foundation of everything we create.
Today, we honor that legacy with:
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Expert goldsmithing techniques
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Fine gemstone craftsmanship
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Innovative jewelry design
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Responsible manufacturing practices
Our heritage allows us to offer the quality, precision, and trust that modern India deserves.
What We Create – Jewelry for Every Story
Aurium designs luxury jewelry in 18K and 22K gold, standard & sterling silver, and lab-grown or certified natural diamonds.
Every piece is made to order, hallmarked, authenticated, and crafted to last.
Our offerings include:
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Gold Jewelry – BIS hallmarked with HUID
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Silver Jewelry – With Aurium’s brand guarantee
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Lab-grown Celestial Diamonds (VS–SI1 quality, perfect cut)
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IGI/GIA-certified solitaires and gemstones
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Bespoke and customizable jewelry
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Exclusive Purple Gold and Blue Gold designs (coming soon)
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Silver + Diamond jewelry (Stellaré Collection)
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Wedding, daily-wear, and art-inspired jewelry
Each creation is a blend of traditional craftsmanship and contemporary design.
Innovation Meets Emotion – Jewelry for the Future
Aurium is one of the first Indian brands to explore tech-enabled jewelry — pieces that respond to love, proximity, and touch.
This upcoming category will integrate:
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Proximity sensors
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Touch-responsive features
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Wireless connectivity
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App integration
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Smart charging
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Long-distance interaction
We’re redefining what jewelry can be — from something you wear to something that connects.
Our Customer Promise
Every Aurium piece is protected by:
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BIS hallmarking for gold
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Brand guarantee card for silver
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IGI/GIA certifications for solitaires
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Aurium certification for Celestial Diamonds
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Lifetime buyback & exchange guarantee
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Aurium SmartPay (Pay 50% now, 50% when the product is ready to ship)
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Made-to-order craftsmanship with constant updates
We believe luxury should be transparent, trustworthy, and deeply personal.
Aurium Privé – India’s First Membership-First Jewelry Experience
Aurium Privé gives members access to:
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SmartGold Privilege (pay minimal upfront, rest via no-cost EMIs)
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Élan Tier (up to 24-month no-cost EMI benefits)
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Early access to collections
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Special pricing
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Exclusive luxury perks
This is the future of jewelry shopping — flexible, premium, and customer-first.
A Message from Our Founder
“Aurium is more than a brand — it’s the continuation of my family’s craft and the beginning of a new chapter in India’s jewelry story.
We honor tradition. We embrace innovation. And we create jewelry that speaks to the heart.
Thank you for being part of a journey where heritage meets modern beauty, and where every piece is made with you in mind.”
— Subhashis
Founder, Aurium
